sustainability-initiative

Nike Integrated Sustainability Performance

Posted in nike, sustainability, sustainability-initiative, sustainable-development on January 24th, 2010 by FrankM – Comments Off

Nike integrates sustainability throughout its business processes from the factory floor to the design of its products. …

… “Sustainability is key to Nike’s growth and innovation, said Mark Parker, NIKE, Inc’s, President and CEO. Making our business more sustainable benefits our consumers who expect products and experiences with low environmental impact, contract factory workers who will gain from more sustainable manufacturing and our employees and shareholders who will be rewarded by a company that is prepared for the future. ” …

Via Nike: Sustainable Business

Green Advocates

Posted in advocacy, corporate-sustainability, environmental-social-governance, green-it-strategy, information-technology, integration, sustainability, sustainability-initiative, sustainable-development on September 24th, 2009 by FrankM – Comments Off

Study provides insights in the sustainable thinking of mid-market leaders, where advocacy for green pursuits is integrated across lines of business and functions, such as information technology. …

… “Green Advocates (25% of companies in the study): These companies integrate environmental considerations into all areas of their business, including IT.” …

Via Industry Week: Midmarket Companies Green Strategies

SAP Green IT 2.0 Zone for Innovation

Posted in business-value, collaboration, community, green-it-initiatives, green-it-solutions, green-it-strategy, research-development, sap, strategies, strategy, sustainability, sustainability-initiative on April 21st, 2009 by FrankM – Comments Off

SAP is working with its customers to understand how to harness virtualization for ERP system landscapes and leverage this technology for business value and sustainability objectives. To foster this customer collaboration, SAP is sponsoring a Green IT community. The company expects to generate innovative green IT solutions beyond the traditional data center space and views this horizon as green IT 2.0. …

… “The foreground of energy efficiency and waste reduction – the green IT 1.0 zone where many strategists focus today – will soon be eclipsed by a broader horizon. IT will drive new sustainability value in business processes and public infrastructure projects in the world of green IT 2.0, that will spur IT innovation and growth for years to come. SAP will use the new, SAP-led Green IT community to drive sustainability research and development initiatives with partners and customers. SAP will continue to promote innovative optimization technologies like virtualization together with its partners and offer relevant services, such as system landscape optimization, which help customers maximize the use of their computing resources. ” …

Via SAP: Green IT Strategic Focus Area

IBM Sun Combo Green IT Perspective

Posted in green-it-initiatives, green-it-strategy, ibm, strategies, strategy, sun, sun-microsystems, sustainability, sustainability-initiative, sustainable-development on March 26th, 2009 by FrankM – Comments Off

An IBM and Sun combination would bring two strong sustainability strategies under one roof. …

… “IBM and Sun both have jumped into the green IT arena over the last few years, albeit from different angles. ” …

Via Business Week: IBM Takeover of Sun

Sustainability Organization Researches Green IT and Drives Carbon Footprint Reductions

Posted in accelerate, achievement, carbon-footprint, controls, emissions, energy-consumption, software, strategies, strategy, sustainability, sustainability-initiative, sustainable-development on March 3rd, 2009 by FrankM – Comments Off

SAP creates a Chief Sustainability Officer role and a sustainability organization that will provide oversight of the company’s ambitious goal to reduce its carbon footprint and enable customers to better manage their sustainable development. The CSO role will own development of sustainable business solutions for customers and will conduct research and development into green IT solutions that decrease the use of computing resources. …

… “In spite of the fact that SAP’s carbon footprint is usually smaller than that of organizations in other industries with similar revenue, the company is striving for significant reductions. After analyzing its global environmental footprint, SAP announced its commitment to a 51-percent reduction of its total greenhouse gas (GHG) emissions from its year-2007 published baseline levels of 513,000t CO2 by year 2020. This will return SAP to its approximate year-2000 emissions level of 250,000t CO2. SAP initiated its first global GHG inventory in 2008 and will report performance and progress towards the target in its annual sustainability report. Using its own software solutions to monitor and manage its sustainability targets, SAP will achieve this reduction through significant abatement across all scopes of the Greenhouse Gas Protocol, the most widely used international carbon accounting tool. The target will apply not only to SAP’s own direct emissions, but also to indirect emissions such as business travel, which was 42 percent of SAP’s total footprint in 2007. The company’s reduction plans are based on aggressive abatement targets across direct and indirect emissions (scopes 1, 2 and 3 as defined by the Greenhouse Gas Protocol, the most widely used international carbon accounting tool), allowing offsets to be applied only to major indirect emissions sources that are out of the company’s direct control. SAP will focus on abatement over offsets and will pioneer and use new technologies that accelerate the abatement of carbon. It therefore does not plan to offset direct emissions or emissions related to energy consumption. ” …

Via SAP: Sustainable Business

Green IT Strategy

Posted in aberdeen, corporate-sustainability, green-it-solutions, green-it-strategy, research, sustainability, sustainability-initiative, sustainable-development on February 14th, 2009 by FrankM – 1 Comment

Aberdeen research sees increasing trends in green IT solutions and green IT strategy, driven by corporate sustainability drivers. …

… “IT has begun to examine its role in the larger organization relative to corporate responsibility and to implement strategies that not only decrease consumption and optimize performance, but also catalyze the proper management and achievement of overall corporate sustainability goals. ” …

Via Aberdeen Group: Green IT Ecosystem

Sustainable Enterprise Initiative

Posted in fair-isaac, initiatives, marketing, sustainability, sustainability-initiative, sustainable-development on January 11th, 2009 by FrankM – Comments Off

Fair Isaac’s sustainability initiatives are discussed. …

Data Centre Efficiency Code

Posted in alternative-energy, calculation, code-of-conduct, data-centre, european-union, high-availability, impact, infrastructure, metrics, power-consumption, region-europe, sustainability-initiative on November 26th, 2008 by FrankM – Comments Off

The European Commission releases its Code of Conduct for increased energy efficiency in data centres. The code focuses on the IT load and the facility load and describes seven principles that participants should embrace. Metrics are defined, such as the data centre infrastructure efficiency index which is analogous to a yield calculation. …

… “Over provisioning, ensuring availability and associated costs were previously considered a negligible risk to business performance because energy costs were relatively small in comparison to the IT budget, and environmental responsibility was not considered to be the remit of the IT department. However, with rising energy prices this is no longer the case, and the issue of energy consumption at the individual data centre level is becoming increasingly important as operational energy expenditures and ecological impact of the energy consumed begins to play an ever important role in overall cost of ownership of data centres. ” …

Via EUROPEAN COMMISSION, Renewable Energies Unit: Code of Conduct on Data Centres Energy Efficiency

Green Business Practices Recognized

Posted in award, best-practice, business-practices, dell, efficiency, enterprise, green-enterprise, impact, initiatives, it-services, motorola, oracle, practices, recognition, services, standards, sun, sustainability, sustainability-initiative, water on October 1st, 2008 by FrankM – Comments Off

Oracle recognizes its customers for best business practices that enable the green enterprise. …

… “The Oracle Empower the Green Enterprise award recognizes customers from a wide-range of industries that are using Oracle Applications and technology products to support green business practices and sustainability initiatives in order to reduce environmental impact, costs and improve business efficiencies. Recipients of the Award include: Alcoa, Australian Vintage Limited, BT, Dell, Embry Riddle Aeronautical University, Fiji Water, Ingersoll-Rand, Intercall, Interface, Motorola, National Ignition Facility & Photon Service, Novartis International AG, PG&E, Standard Parking, Sun and Supervalu. ” …

Via Oracle: Green Enterprise Awards