Sustainable Technology

Data centers will accelerate the implementation of green technologies, such as virtualization, when sustainability objectives and profitability goals align. Multiple perspectives must be addressed to develop a green IT strategy, such as power, cooling, space, and environmental / health / safety. …

… “That is, most organizations do not have the luxury, time, or budget to deploy virtualization or other green-related technologies and techniques simply for environmental reasons — there has to be a business case or justification. Virtual data centers, regardless of whether new or existing, require physical resources to support a diverse and growing set of application capabilities while sustaining business growth. ” …

Via Greener Computing: The Virtual Data Center

HP and other competitors offer efficient data center pods pre-packaged with systems. …

… “Active Power‘s 450-kilowatt energy and cooling solution for the pod comes to $1 million for power and cooling, 25% less than others, could be a lot cheaper. ” …

Via Wall Street & Technology: Data Center In A Box

Bull and Cassatt will collaborate to improve data center energy performance through software, process, and policy optimization. …

… “To help their customers better manage their data centers, Bull and Cassatt will provide European organizations a starting point: active power management. With this approach, large data center operators can automatically and intelligently power off their unused servers based on policies they set, minimizing power consumption by a factor of at least 30 percent for business operations workloads. Other workloads such as application development may benefit from even larger factors, up to 50 percent. Idle servers may be restarted as business needs require, according to rules based on demand, time and capacity, or according to specific events. ” …

Via Bull: Partnership to improve the efficiency of large data centers in Europe

Energy efficiency projects can have an immediate bottom-line impact on the data center operating budget. …

… “Industry experts say by 2010 the cost to power and cool data center equipment is likely to exceed the cost of the hardware itself, and energy costs may soon represent more than half of the total cost of running a data center. ” …

Via CIO Today: Energy Costs

HP introduces data center efficiency technology for power and cooling management. …

… “HP Dynamic Power Capping helps customers reallocate power and cooling resources in the data center by dynamically setting or capping the power drawn by the servers. This eliminates the need for overprovisioning by precisely identifying how much power is actually required to run each server and setting a limit based on that usage. As a result, companies reclaim their overprovisioned energy to improve the capacity of their data center. ” …

Via HP: New Energy-efficiency Technologies

Dell achieves its carbon neutral objectives and positions itself as the green-est technology company through operating more efficiently. …

… “The company is already saving more than $3 million annually and avoiding nearly 20,000 tons of CO2 through facilities improvements and a global power-management initiative. ” …

Via Dell: Meets Carbon Neutral Goal Ahead of Schedule

Verdiem releases Edison software application that provides power management features, such as scheduling, power setting automation, and power savings reports. …

… “Edison software product, a free energy monitoring application that allows eco-conscious consumers to actively control their PC’s energy consumption – and their household’s carbon dioxide (CO2) emissions. Made for the Windows operating system, Edison enhances existing PC power settings and provides a consumer-friendly interface that is easy to set up and manage. The Edison application is supported by Microsoft as an easy way for consumers to become active in supporting the Climate Savers Computing Initiative goal of reducing global CO2 emissions from the operation of computers by 54 million tons by 2010. Verdiem is challenging PC users to do their part and download 10 million copies of Edison (approximately 1 percent of the global PC population) in the next year. ” …

Via Verdiem: Power Management for PC Networks